by Dominique | Aug 27, 2014 | Blog, Facebook, Nonprofits, Social Media, Strategy
Let’s just lay the facts out there. The Ice Bucket Challenge isn’t perfect, but it’s bringing a lot of attention and funds to a horrific disease, and it’s also bringing attention to the mechanics and structure of a viral fundraising campaign....
by Dominique | Mar 1, 2014 | Blog, Facebook, Social Media, Twitter
It’s no secret that we’re overloaded with information. We invented the information superhighway in the 90s and we haven’t been able to get off of it, and now it’s sort of like we’re standing right in the middle of a...
by Dominique | Jun 19, 2013 | Blog, Facebook, Social Media, Twitter
I’ve had several people come up to me lately and ask me what the deal is with hashtags. You know, when you see #anything on Twitter. It’s kind of a weird question. I remember when I first got on Twitter back in 2009, and I asked my friend Ed why some...
by Dominique | Mar 29, 2013 | Blog, Social Media, Strategy
Let’s talk about the fact that I’m currently breaking what’s meant to be a cardinal rule of having an online personality – you don’t split it. Meaning, you should have one identity that encompasses your entire presence – one Twitter...
by Dominique | Feb 5, 2013 | Blog, Social Media, Tech Tools
Any person of any profession is only as good as the tools they use – and internetting (yes, that’s a verb) is no different. There are a whole arsenal of apps and websites out there to help you organize yourself in our era of data and information overload....
by Dominique | Jan 19, 2013 | Blog, Facebook, Social Media, Twitter
Look, the fact is, a lot of people use the internet wrong. Yes, I mean that as objectively wrong, not “distasteful to me”, but actually not good. And I’m not the kind of person who’s going to pander to you by teaching you what a hashtag is....